Ever since Tata Docomo came into existence, youth were its prime target. It’s funky (Japanese) name, it’s cool advertisements, it’s pocket money friendly plans all attracted a lot of youth in all circles that it operates. While Tata Docomo is the GSM arm of TTSL, there is also a CDMA service, Tata Indicom, which is in existence from a long time. Unlike Tata Docomo, Tata Indicom only managed to become an office friendly operator, mainly because of its group plans.
Now, leveraging on the Tata Docomo brand, TTSL has decided to merge Tata Indicom and all other Data services (such as Tata Photon, Whiz etc) in to a single entity Tata Docomo.
So users who are customers of Tata Indicom will start to see Tata Docomo as their operator name on their cell phones (except for customers in Delhi circle where it will exist as Tata Indicom).
So from now, Tata Docomo will have two bands, one GSM and one CDMA, much like RCom CDMA and RCom GSM.
Announcing this merger, the company (Tata Docomo) has announced a new Data card, Tata Photon max, priced at Rs.1999 that gives a max download speed of 6.2 Mbps as against the highest 3.1 Mbps that was possible with its predecessor Photon Plus.
